Experience the difference!
When is a Real Estate Agent e-Certified?
The eCertified®

This designation recognizes members of our Prudential
Real Estate Network who are competent using the Internet
and technology.






National Association of Realtors  
e-PRO® Designation

As more and more consumers begin their search for real estate-related
information on the Internet, it is critical that real estate professionals are well
educated in the use of technology to the benefit of both the consumer and the
agent and/or broker.

The National Association of REALTORS® (NAR) now offers its members the
e-PRO certification and designation. It is the only technology certification
program offered by NAR. The program is designed to prepare real estate
professionals to make the most of Internet technology and to identify, evaluate,
and implement new Internet business models. The elite group of graduates
represents only one percent of all REALTORS in the country.

“The real estate industry has undergone a fundamental change over the past
five years.  Today, more than 83% of all buyers and sellers begin their search
online. An e-PRO certified agent is recognized for having the knowledge and
tools needed to provide clients with the information they need and the customer
service they demand. It’s both hi-tech and hi-touch.”

The designation also allows REALTORS a continuing membership that
collectively stays at the leading edge of technology, both identifying, evaluating
and implement new Internet business models. Once certified they join the ranks
of a special community of highly skilled and continuously trained professionals
who provide high quality and innovative online-based real estate services.  
Consumers can identify the e-PRO through the exclusive e-PRO Internet
Professional logo.
When is a Real Estate Agent an e-Pro?